| SES # | TOPICS | READINGS |
|---|---|---|
| Introduction to course | ||
| 1 | Frameworks for corporate entrepreneurship: static and dynamic perspectives | Assigned readings Roberts, Edward, and Charles Berry. "Entering New Businesses: Selecting Strategies for Success." Sloan Management Review (Spring 1985): 3-17. Roberts, Edward, and Wenyun Kathy Liu. "Ally or Acquire? How Technology Leaders Decide." Sloan Management Review 43, no. 1 (Fall 2001): 26-34. Karol, R. A., R. C. Loesser, and R. H. Tait. "Better Business Development at DuPont." Research Technology Management 45, no. 1 (2002): 24-30. Hickman, C., and C. Raia. "Incubating Innovation." Engineering Management Review 31 (2003): 3. |
| Strategies for major new product/business development | ||
| 2 | Multiple mechanisms for internal venturing | Assigned readings Roberts, Edward, and Alan Frohman. "Internal Entrepreneurship: Strategy For Growth." The Business Quarterly 37, no. 1 (Spring 1972): 72. Burgelman, Robert, and Liisa Välikangas. "Managing Internal Corporate Venturing Cycles." Sloan Management Review 46, no. 4 (Summer 2005): 26-34. O'Connor, Gina, and Alan Ayers. "Building a Radical Innovation Competency." Research-Technology Management 48, no. 1 (January-February 2005): 23-31. David, Byron. "How Internal Venture Groups Innovate." Research Technology Management 37 (1994): 38. Pinchot, G. "Introducing the 'Intrapreneur'." IEEE Spectrum (1985): 74-79. |
| 3 | Corporate venture capital (CVC): alternative approaches | Assigned readings Roberts. "Corporate Venture Capital: Our Money, Your Brains." "Venture Capital, Without the Risk." Red Herring, March 31, 2005. Sykes, Hollister. "Corporate Venture Capital: Strategies for Success." Journal of Business Venturing 5 (1990): 37-47. Markham, Stephen, et al. "Strategies and Tactics for External Corporate Venturing." Research-Technology Management (March-April 2005): 49-59. Suggested readings
|
| 4 | Collaborative technology acquisition through alliances and joint ventures | Assigned readings Teece, D. "Profiting from Technological Innovation: Implications for Integration, Collaboration, Licensing and Public Policy." Research Policy (1986): 285-305. Hamel, Gary, Yves Doz, and C. K. Prahalad. "Collaborate with Your Competitors – and Win." Harvard Business Review (1989).
Dyer, Jeffrey, Prashant Kale, and Harbir Singh. "How to Make Strategic Alliances Work." Sloan Management Review 42, no. 4 (Summer 2001): 37-43. Büchel, Bettina. "Managing Partner Relations in Joint Ventures." Sloan Management Review 44, no. 4 (Summer 2003): 91-95. Advani, Rahul, Michael Anderson, Stephen Bowling, Donna Doane, and Edward Roberts. "Technology Strategy in Defence Industry Acquisitions: A Comparative Assessment of Two Giants." MIT Sloan working paper, 1997. Suggested readings Ghandour, Fares, Pauliina Girsen-Swartz, Heidi Grenek, and Edward Roberts. "E-Business Transformation via Alliance Clusters." MIT Sloan working paper, 2001. Chiesa, Vittorio, and Raffaella Manzini. "Profiting from the Virtual Organisation of Technological Innovation: Suggestions from an Empirical Study." International Journal of Technology Management 15 (1998): 109-123. Lynch, R. P. "Principles and Practices of Corporate Alliance Management." IEEE Transactions-Engineering Management Review (September 1990): 22-43. |
| 5 | Alternate modes for using venture creation/incubation and spinout to aid corporate business development | Assigned readings Armstrong, Larry. "Nurturing an Employee's Brainchild." BusinessWeek, October 23, 1993. Blau, J. "Siemens Opens New Tech Incubators." Research-Technology Management 44 (2001): 4-6. Deutsch, Claudia. "When a Big Company Hatches a Lot of Little Ideas." New York Times, September 23, 1998. Regalado, Antonio. "Network the Valley! Panasonic Creates a Nursery for Fresh Ideas." Technology Review, May 1999. Lord, Michael, Stanley Mandel, and Jeffrey Wager. "Spinning Out a Star." Harvard Business Review (2002). Suggested readings Roberts, Edward, and Denis Malone. "Policies and Structures for Spinning off New Companies from Research and Development Organizations." MIT Sloan working paper, 1995. |
| 6 | Using licensing in and out as part of a corporate technology strategy | Assigned readings Aitken, Murray, Sunitha Baskaran, Eric Lamarre, Michael Silber, and Susan Waters. "A License to Cure." The McKinsey Quarterly (January 2000): 80-89. Grindley, Peter, and David Teece. "Managing Intellectual Capital: Licensing and Cross-Licensing in Semiconductors and Electronics." California Management Review (January 1997): 8-41. |
| 7 | Integrating internal and external venture strategies | Assigned readings Amabile, Teresa, and Dean Whitney. "Corporate New Ventures at Procter & Gamble." Harvard Business School Case. Boston, MA: Harvard Business School Publishing: Case: 9-897-088, January 23, 1997. Sellers, Patricia. "P&G: Teaching an Old Dog New Tricks." Fortune, May 31, 2004. "Procter & Gamble and NineSigma, Inc. Announce Strategic Relationship." Procter & Gamble news release, March 19, 2003. Campbell, Andrew, Julian Birkinshaw, Andy Morrison, and Robert van Basten Batenburg. "The Future of Corporate Venturing." Sloan Management Review 45, no. 1 (Fall 2003): 30-37. Sykes, Hollister. "Lessons from a New Ventures Program." Harvard Business Review 64 (May-June 1986): 69-74. Suggested readings Roberts, Edward, and Charles Berry. "Entering New Businesses: Selecting Strategies for Success." Sloan Management Review 26 (Spring 1985). |
Courses:
Corporate Entrepreneurship: Strategies for Technology-Based New Business Development >> Content Detail
Table of Contents
Study Materials
Readings
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Note: "Suggested" items in the schedule are supplements to the required readings; they are not required for class discussion but are indicated for those wanting to probe deeper into a particular topic for thesis, jobs assessment or term project.
The following books are recommended for those seeking more insights to alternative approaches to new technology-based product and business development.
Badaracco, Joseph Jr. The Knowledge Link: How Firms Compete Through Strategic Alliances. Boston, MA: Harvard Business School Press, 1991. ISBN: 9780875842264.
Block, Zenas, and Ian MacMillan. Corporate Venturing. Frederick, MD: Beard Books, 2003. ISBN: 9781587982118.
Chesbrough, Henry. Open Innovation. Boston, MA: Harvard Business School Press, 2003. ISBN: 9781578518371.
Dorf, Richard, and Thomas Byers. Technology Ventures: From Idea to Enterprise. New York, NY: McGraw-Hill, 2004. ISBN: 9780072853537.
Doz, Yves, and Gary Hamel. Alliance Advantage. Boston, MA: Harvard Business School Press, 1998. ISBN: 9780875846163.
Harbison, John, and Peter Pekar Jr. Smart Alliances. San Francisco, CA: Jossey Bass Publishers, 1998. ISBN: 9780787943264.
Lewis, Jordan. Partnerships for Profit: Structuring and Managing Strategic Alliances. New York, NY: The Free Press, 2002. ISBN: 9780743237635.
Pinchot III, Gifford. Intrapreneuring. New York, NY: Harper & Row, 1986. ISBN: 9780060913359.
Roberts, Edward. Entrepreneurs in High Technology: Lessons from MIT and Beyond. New York, NY: Oxford University Press, 1991. ISBN: 9780195067040.
Yoshino, Michael, and U. Srinivasa Rangan. Strategic Alliances: An Entrepreneurial Approach to Globalization. Boston, MA: Harvard Business School Press, 1995. ISBN: 9780875845845.